One Year Ago, GoPro $GPRO Traded At 4x Its Current Price; What Happened?

Shares of GoPro Inc GPRO  have had a very tough year.

For instance, on November 18, 2014, the stock closed at $84.10. As of Friday, November 13, 2015, the shares were trading around $21.50, at roughly one quarter of the price it traded at one year ago.

So, let’s take a look at the missteps and mishaps that have led to the stock’s current valuation.

About a year ago, GoPro’s stock was trading at almost four times its current price. Over 12 months, the shares fell from above $84 to under $22 – below its market debut at $24. So, what happened? (more)