Discovery Communications, Inc. operates as a media company. The
company operates through U.S. Networks; International Networks; and
Education and Other segments. The company owns and operates television
networks under the brands, such as Discovery, TLC, Animal Planet,
Investigation Discovery, Science, Velocity, Discovery Family, American
Heroes, Destination America, Discovery Life, Oprah Winfrey network,
Eurosport, DMAX, and Discovery Kids. Its content spans genres, including
survival, exploration, sports, lifestyle, general entertainment,
heroes, adventure, crime and investigation, health, and kids. The
company also distributes content across various platforms, such as
brand-aligned Websites, Web-native networks, on-line streaming, mobile
devices, video on demand (VOD), and broadband channels; and operates
radio stations and Websites.
Take a look at the 1-year chart of Discovery (NASDAQ: DISCK) below with the added notations:

DISCK has been taking gradual steps lower throughout the past year.
Along the way, the $28 price level (purple) has become very important to
the stock, specifically over the past 9 months. Not only was $28 a key
support back in January and May, that level has also been hit as
resistance a couple of times in August.
The Tale of the Tape: DISCK has a key level at $28. A
trader could enter a long position on a break above $28 with a stop
placed under the level. However, if traders are bearish on the stock, a
short trade could be made instead at the $28 resistance.
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