Adobe Systems Incorporated is a diversified software company
worldwide. It operates in three segments: Digital Media, Digital
Marketing, and Print and Publishing. The Digital Media segment provides
tools and solutions that enable individuals, small and medium
businesses, and enterprises to create, publish, promote, and monetize
their digital content. The Digital Marketing segment offers solutions
for how digital advertising and marketing are created, managed,
executed, measured, and optimized. The Print and Publishing segment
offers products and services, such as eLearning solutions, technical
document publishing, Web application development, and high-end printing,
as well as publishing needs of technical and business, and original
equipment manufacturers (OEMs) printing businesses. The company markets
and licenses its products and services directly to enterprise customers
through its sales force, as well as to end-users through app stores and
through its Website at adobe.com.
Take a look at the 1-year chart of Adobe (NASDAQ: ADBE) below with my added notations:
Over the last 10 months ADBE has slowly climbed higher. During that
time the stock had also formed a nice trend line of support (blue).
Always remember that any (2) points can start a trend line, but it’s the
3rd test and beyond that confirm its importance. ADBE’s trendline is
very important. Earlier this week the stock broke that trendline, and
now it currently sits on its key level of $80 (green).
The Tale of the Tape: ADBE has broken below trend
line support, but still holds its key level of $80. A short position
could be entered on a rally up to the trendline, which is currently near
$81, with a stop placed above that level, or wait for a break below
$80. A long position could be entered at $80, or if ADBE were to break
back above the trendline.
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