Coca-Cola Enterprises, Inc. produces, distributes, and markets
nonalcoholic beverages. It provides still and sparkling waters, flavored
waters, juice and juice drinks, sports drinks, energy drinks, teas, and
coffees. The company offers its products primarily under Coca-Cola,
Diet Coke/Coke Light, Fanta, Coca-Cola Zero, Capri-Sun, Schweppes,
Sprite, Chaudfontaine, Minute Maid, Oasis, Dr. Pepper, Monster, Nalu,
Relentless, and POWERade Energy brands. It distributes its products
through retailers, wholesalers, and other customers; and through
licensed territory agreements in Belgium, continental France, Great
Britain, Luxembourg, Monaco, the Netherlands, Norway, and Sweden.
Take a look at the 1-year chart of Coca-Cola (NYSE: CCE) with the added notations:
After rallying into March, CCE has held a very important level of
support at $44 (purple) for most of the following 6 months. No matter
what the market has done during that time, CCE has always found support
at that level when tested. Now, the stock seems to be approaching $44
again and that could provide another bounce higher.
The Tale of the Tape: CCE has a key level of support
at $44. A trader could enter a long position at $44 with a stop placed
under the level. If the stock were to break below the support a short
position could be entered instead.
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