Friday, June 13, 2014

Urban Outfitters, Inc. (NASDAQ: URBN)

Urban Outfitters, Inc., a lifestyle specialty retail company, is engaged in the retail and wholesale of general consumer products. The company operates in two segments, Retail and Wholesale. It serves its customers directly through retail stores, Websites, mobile applications, catalogs, and customer contact centers. The company operates retail stores under the Urban Outfitters, Anthropologie, Free People, Terrain, and Bhldn brands. The Urban Outfitters stores offer women’s and men’s fashion apparel, footwear, beauty, accessories, and sporting apparel and gear, as well as an eclectic mix of apartment wares and gifts to young adults aged 18 to 28; and the Anthropologie stores product assortment includes women’s casual apparel and accessories, shoes, home furnishings, and various gifts and decorative items to women aged 28 to 45.
Please take a look at the 1-year chart of URBN (Urban Outfitters, Inc.) below with my added notations:
1-year chart of URBN (Urban Outfitters, Inc.)
For the most part, URBN hasn’t taken part in the market’s rally of the last year. Instead, while trading sideways, the stock had held an important level of support at $35 (blue) for the last several months. Back in May the stock finally broke that support and fell to almost $32. The recovery over the last couple of weeks should be just a bounce before ultimately heading lower.

The Tale of the Tape: URBN had a key level of support at $35. Now that the stock has broken support, a trader might want to enter a short trade at or near the $35 level with a stop placed above that level. A break back above $35 could negate the forecast for a move lower.
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