Under Armour, Inc., together with its subsidiaries, develops,
markets, and distributes branded performance apparel, footwear, and
accessories for men, women, and youth primarily in North America,
Europe, the Middle East, Africa, Asia, and Latin America. The company
offers its apparel in compression, fitted, and loose types to be worn in
hot, cold, and in between the extremes. It offers various footwear
products, including football, baseball, lacrosse, softball and soccer
cleats, slides, performance training footwear, running footwear,
basketball footwear, and hunting boots. The company also provides
accessories, which include headwear, bags, and gloves; digital fitness
platform licenses and subscriptions, as well as digital advertising; and
licenses its brands.
Please take a look at the 1-year chart of UA (Under Armour, Inc.) below with my added notations:
UA started off the year quite well having gone from around $42 all
the way up to $62. However, the stock has since then given a lot of it
back. Along the way, the stock has found support and resistance areas
primarily at the levels of $45, $50, $55, and $60 (blue). Each of those
prices has been either support or resistance, or even both, multiple
times. The stock is now trading back above the $50 level.
The Tale of the Tape: UA has just broken back above
$50. A long trade could be made on a pullback to $50 or on a break above
$55. A short trade could be made at on a break back below $50.
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