When a stock is up more than 30% in just the past three months, you
can say it has "the juice." In the case of Southern California-based Monster Beverage (NASDAQ: MNST) "the juice" is generated by its uber-cool energy drinks.
The company's namesake beverage, Monster Energy Drink, is what
propelled it into national and global prominence. But like any good
beverage company, Monster offers all sorts of brands for all sorts of
tastes, including Java Monster, Worx Energy, Peace Tea, Hansen's, Blue
Sky and a host of others.
The success of Monster's existing brands has made it one of the
biggest beverage industry success stories of the past decade, and that
success has translated into huge success on Wall Street. MNST stock is
up 1,000% in the past 10 years, easily vaulting the shares to rock star
status among investors. (more)
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