What kind of companies can you count on to generate value, even when the rest of the market is in a slump?
If
history is any guide, then one class of stocks consistently enjoys
solid demand from consumers. In fact, this sector is considered by many
to be full of great "rainy day stocks."
The sector in question: consumer non-discretionaries, otherwise known as consumer staples.
Here's just one example of their resilience. Between January 1, 2007 and January 1, 2010, the S&P 500 plummeted, returning negative 21% over that period. In contrast, one of these stocks -- which I'll describe shortly -- went up 51%. (more)
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