Take a look at the 1-year chart of Ellie (NYSE: ELLI) below with my added notations:
ELLI has been trending consistently higher for the last 6 months, and during that time the stock has also formed a clear trendline of support (blue). In addition, the stock had also created at 52-week high resistance level at $36 (red) in August and September. At some point ELLI was going to have to break one of those two levels, and late last week the stock broke through resistance to a new high.
The Tale of the Tape: ELLI broke though its $36 resistance, which was also a new 52-week high. A long trade could be made on a pullback down to the $36 level with a stop placed below that level. A break back below $36 should lead to a fall down to the trendline support, which is currently near $33.
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