Wednesday, June 10, 2009

Harley davidson: Buy/Sell/Hold?

Harley-Davidson, Inc. (HOG) has endured some very bitter comments from analysts in the past couple of trading sessions. On Friday it was a downgrade to “Sell” from a Citigroup (C) analyst that sent shares tumbling 7% on the day. On Tuesday a research note out of UBS (UBS) piled on the bad news, as they revised their earnings estimates downwards because second quarter sales results appear to be worse than anticipated. However, in contrast to the sell-off instigated by the Citi analyst, today the stock fell close to 10% in the morning and then battled back throughout the day to end nearly even for the trading session. The fact that HOG shares rebounded so strongly could be a signal that the bulls are taking control and the shares will be resilient to further weakness. (more)

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